When GrayRobinson, one of the most reputable corporate Florida law firms, wanted to publicize its Florida expansion, it called on Florida public relations firm AXIA.

AXIA, an award-winning Florida public relations firm, introduced GrayRobinson, its partners and its expert attorneys to the influential members of the news media who cover legal matters and the law industry, as well as real estate, banking and finance beat writers – the firm’s specialties. Read the rest of this entry »

When MPS Group (NYSE: MPS) wanted to boost awareness of Special Counsel, its legal staffing unit, they called AXIA.

As public-relations experts, the AXIA team knew that the best way to create exposure was to establish company spokespersons as “subject matter experts” on legal trends, staffing and employment. AXIA contacted influential reporters who covered the industry and reviewed editorial calendars, presenting editors with timely and relevant story ideas. Read the rest of this entry »